New Branding!

The Guelph Library Library has released a new logo and branding …. and I’m impressed. The old logo and brand IMHO was very dated and spoke to only a traditional library mission. Not so the new one. Here are two versions:

New GPL Logo

New GPL LogoFrom the press release about the new branding:

“The tagline – Explore . Connect . Thrive – communicates an experience, a promise of all the library can be for its members. It invites the community to make use of the library’s resources as a hub for people to share their ideas as well as to connect with the outside world using the library’s technology. The new tagline reinforces the library’s commitment to provide the resources, services and leadership to help the community remain prosperous, resilient, and strong.”

And here’s a short video introduction:

Well done.

…Mike

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